Evolving to compete in the OTT market

Radio + Television Business Report 

US site Radio + Television Business Report publishes Fincons Group Deputy CEO Francesco Moretti’s article “Evolving to compete in the OTT market”, offering advice to broadcasters competing in the OTT market.

 As we experience the third generation of Over the Top delivery, now is the time to get a good seat on the OTT train steamrolling through the media and advertising landscape. Broadcast TV operators must keep up with the fast pace of new innovations and remain agile enough to respond.

In the article, Francesco Moretti explains how broadcasters can develop to compete in the OTT market, stay relevant in an evolving marketplace, and ultimately achieve continued growth and sales success

Evolving to compete in the OTT market